The Ultimate Guide to AI-Powered SEO for Explosive Growth
Learn how user personas can optimize your social media marketing strategy with our guide. Free persona generators included.
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5 Digital Marketing Strategies to Build your Brand
Learn how user personas can optimize your social media marketing strategy with our guide. Free persona generators included.
User Personas: The Answer to Targeting the Right Audience
Learn how user personas can optimize your social media marketing strategy with our guide. Free persona generators included.
5 Landing Page Must Haves
Today we will share with you the 5 things every landing page should include to boost your lead conversions today!
The power of video marketing and how to create engaging content
Video marketing continues to reign as the king of the digital marketing landscape. Videos average over 250 million hours watched daily on YouTube alone.
9 steps to create a successful marketing plan for 2023
Are you looking for a successful marketing plan for 2023? Here are nine practical steps to creating a successful marketing plan for 2023.
A Merry Christmas from Upward Consulting
We’d like to thoroughly thank you for all the amazing support you have shown us this past year. It simply could not be done without you.
5 Social Media Trends Every Business Should Know in 2023
Social media is a must have for any business, as is following these 5 social media trends to find success in 2022.
Business Basics Grants
Business Basic Grants is a new initiative of Business Queensland to support to businesses to increase core skills and adopt best practice.
How to choose the right social media KPIs for your business
Choosing the right social media KPIs will help you measure the performance of your social media campaign at any given moment.
How to create a Social Media Plan in 2022
How to create a Social Media Plan in 2022 article helps you to understand where you are, where you want to be and how to achieve it.
7 Must-have sections for a landing page to generate leads
7 Must-have landing page sections to build a story-based landing page that reduces the bouncing rate and generate leads.
5 ways to generate more quality leads for your business
A lead generating website focus is obtaining user information online and this is given by the user in exchange for information, a service, a contact request or a discount.
Content marketing vs. traditional marketing
What’s the difference between content marketing vs. traditional marketing? In this article, we identified 5 differences between the two.
Top 9 WordPress SEO guidelines you should follow
If you are looking to increase your website traffic there are several WordPress SEO guidelines you should follow to maximise your efforts.
What Is SEM and how you can boost your marketing strategy
Search engine marketing (SEM) is the practice of an online marketing strategy using paid advertising. See how you can boost your business!
6 Must Haves: for a powerful business website (2021)
Are you using your website to its maximum potential? Creating a powerful business website will guide customers and convert them into clients.
What is Google Tag Manager and how it can benefit your website
Google Tag Manager (GTM) is a free tool developed by Google that allows you to manage and deploy marketing scripts without modifying the code
What is Schema Markup and How to implement it in your website
Schema Markup or Structured Data refers to microdata added to your HTML to give search engines a better understanding of your webpage.
How you can optimise title tags to attract more traffic
Title tags are on every webpage in the head section, the best practice is to optimise title tags for each individual page.
How to create a successful lead generating website
A lead generating website focus is obtaining user information online and this is given by the user in exchange for information, a service, a contact request or a discount.
Reasons why you need a website: Credibility
Why do you need a website? If you are a small business owner (or you’re just starting out), you may…
How you can optimise your landing page to easily boost your leads
Read our blog article to find out how you can optimise your landing page to easily boost your leads.
Why an XML sitemap is important and how it can boost your SEO
An XML sitemap acts as a map for search engines, pointing to your content and pages so that they can be crawled.
4 ways you can create a successful online presence
An online presence reinforces your brand credibility, visibility, and your reputation. Here are 4 ways to create a successful online presence.
8 Successful ways to Increase Website Traffic
Effective strategies such as SEO and content marketing is the best way to increase website traffic. Here are 8 ways to boost your traffic!
What is Google E-A-T and how you can improve your E-A-T ranking
Google E-A-T stands for Expertise, Authority, and Trustworthiness. Read our article to see how you can improve your E-A-T rankings.
10 ways to improve your WordPress SEO
WordPress SEO is made simple because at WordPress core is SEO friendly, but here are 10 ways you can further improve it.
What is a Trello board?
What is a Trello board? Trello boards, lists and cards can help you organize projects in a fun, flexible, and rewarding way.
10 Essential Homepage Elements That Every Website Should Have
Your website homepage is the front door to your virtual presence. So, it is important that websites homepage elements are optimised to convert.
How you can Track SEO Ranking and drive better results
Why Track SEO Ranking? A website is a great tool in attracting and making sales, but you should be tracking…
Common Business Mistakes that Kill Website Performance
Website performance refers to how quickly the page of your website loads and displays content for users. Try to avoid these 8 mistakes.
7 Steps On Site SEO Audit to boost your Google Rankings
The 7 Step By Step On-Site SEO Audit is to identify any issues or steps you can take to boost your website performance and your rankings.
12 link building tips that can help your website rank higher
12 link building tips that can help your website rank higher by improving your visibility, domain authority and trustworthiness.
What Are Topic Clusters and how they help website traffic
Strategic internal linking is at the heart of a topic cluster content. Topic clusters are groups of content that link to your pillar page.
What Are Pillar Pages and how they improve your SEO
A pillar page is the main page or blog that covers all aspects of the main topic group broadly. Find out it’s benefits in this article.
How To Write SEO Friendly Content Checklist
What to write SEO friendly content? Use our tips to make your content friendly for Google and interesting for the reader.
9 Free Website Marketing Tips
Website marketing is the promotion of a website to drive relevant traffic to the site. Here are 9 free website marketing tips that can help.
How often you should post blogs and why blogs are important
Do you know how often to blog a month? There seems to be a lot of questions about this topic and here are some answers.
11 Reasons why a website is important for any business
The importance of a website for your business extends to every aspect of your digital marketing strategy. Here are the 11 most important reasons why a website is important for any business.
How to do a Content Gap Analysis for SEO
A content gap analysis lets you find cracks in your content. Analysing content will help you find out how to generate more website traffic.
What is a CRM and why CRM matters to your business
CRM or Customer Relationship Management is a technology for managing your interactions, communication with customers and potential customers.
What is link building and how it can help your website
Link building is the process of acquiring links from other websites to your own website. Link building can help you gain more website traffic. Find more …
9 Tips for updating old content to help with SEO
Have you noticed that updating content increases your traffic and SEO? We put together 9 steps to follow to update your content.
How to Boost Customer Service with Social Media
Now more than ever, social media connects businesses with the customers making it easy to both support customers, and receive good feedback.
What is a Sales/Marketing Flywheel?
The marketing flywheel is based on keeping customers happy and in turn allowing them to help your company make more sales. Learn more here,
What is SEMRush Content Analyzer and how it can boost your pages
SEMRush Content Analyzer is a tool that is part of the SEMRush suite of tools. This tool allows you to find what content needs improvement.
What is SEMRush and how it can help with your website needs
SEMRush is an all in one tool suite that is used for improving your website and overall brand visibility. It offers more than 40 tools to use with your website or campaigns.
What are featured snippets and how to optimise for it
Featured snippets are highlighted information at the top of the search results. Learn more how to get featured.
What is Google Analytics 4 and how to set it up!
Google Analytics 4 is the next iteration of Google’s analytics platform. GA4 (Google Analytics 4) has implemented artificial intelligence, this is to combat data gaps.
Develop a Social Media Strategy
Develop a Social Media Strategy to present your business to new prospects, new customers and partners and build loyalty with existing ones.
Core Web Vitals – Why, What and How?
Web Vitals, or Core Web Vitals, are new ranking factors that focus on the performance metrics of website page loading, interactivity and visual stability.
What is Social Media Strategy?
What is Social Media Strategy and Why do I need one? If you haven’t been able to think about your…
Here are the Top 5 SEO Trends 2021 to focus on
As we look back on the year of 2020, there has been a big shift in working from home and online shopping. Here are the Top 5 SEO Trends to focus on this year!
Why search intent matters and how to optimise it for your SEO
Search intent is based off what a user wants to search: would they want to learn something or buy something. Learn more in this blog article!
Why Creating Powerful Content Marketing is Worth the Effort
How we view and consume content is constantly changing, however, some brands have stood the test of time. Content marketing is a powerful tactic where it can define the growth of your business.
How to create a successful SEO strategy and rank on top
How to create a successful SEO strategy and rank on top is the focus of this blog article. Create a SEO strategy first to save time & effort.
How to Setup a Profitable e-commerce Website
An e-commerce website is a great way to start, support and grows your business. Learn what aspects you should focus on when creating your website.
This is how you can drive traffic to your website
How to drive traffic to your website? In this post, we’re going dive into how you can increase blog and website traffic focusing on three main categories.
How to submit your website to search engines
Websites take time to show up in search results after deployment, but how can you speed up the process. Find out how in this blog article.
How to optimise your website for local SEO
Local SEO is a search engine optimisation strategy that helps your business rank in local searches. Boost your visibility by reading this blog article.
How to optimise website images
How to optimise website images? Website images, just like great content are able to rank your website higher on search engines.
Why website maintenance is important
Website maintenance is crucial to ensuring that your site is running at full capacity. Here are some steps that you might consider to do.
Why images are important on your website
Images are an important part of your website and they should be linked to your page or topic, giving a visual representation of your topic.
What is technical SEO and why it is important
Technical SEO is a method used to improve your site and search visibility, finding possible crawl problems.
What is off-page SEO
Off-page SEO consists of any activity away from your website that improves your search engine rankings. Find more in this article.
Everest Challenge
We want to join forces with The Global Movement and as a community, we will come together for a Movement…
What is on-page seo and how to rank on top
On-page SEO will help your users have a better experience and will tell search engines exactly what your page is about.
CORE – Create Once Repurpose Everywhere
Core Create Once Repurpose Everywhere shows how to create one content and to reuse it on different social media platforms.
Why old content hurts your website and how to fix it
Old content hurts your website, but it can also be a way to boost your traffic. Refreshing your content attracts more users!
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10minutemail – cool website to avoid spam
10minutemail is a nice solution to avoid junk mail every time you want to sign up/ register for anything and you need to provide your email address.
Best Way To Do A Video Conference – Zoom review
Zoom is the best way to do a video conference or a webinar? Zoom is revolutionizing the ways teams collaborate. Find out why in our article
How To Save Articles To Read Later – Pocket review
How To Save Articles To Read Later – Pocket review Ever run across a great article you didn’t have time…
Improve Your Blog Articles With The Hemingway App
Improve your blog articles with the Hemingway App To rank your business online you need to write great content for…
The secret of leadership is simple
“The secret of leadership is simple: Do what you believe in. Paint a picture of the future.Go there. People will follow.”…
Why you need a website: Anchor for your marketing
Having your own company is tough and a lot of small business owners run a lean operation. They watch very…
Use Pomodoro Technique to be more productive and more focused
What is the Pomodoro Technique? The “Pomodoro technique” is a management methodology developed by Francesco Cirillo in the 1980’s.…
Why do you need to create landing pages for your business?
Why do you need to create landing pages for your business? Landing pages on your website to increase the conversion rates for different products or services that you try to promote.
GDPR Compliance
What is GDPR? And what should I care? The hot topic that is talked today, especially if you are…
How To Optimize Your Website For Mobile Search
5 ways to optimize your website for mobile search The rapid development of smartphone over the last 10 years changed…
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QLD Govt Small Business Digital Grants Program
Do you want to use government funding to be more competitive? Are you a Queensland based business? Hurry up and…
6 Reasons why an online presence is crucial for your small business.
Why should you focus on creating an online presence? Running your own business is no easy task and your to-do…
4 Benefits of Social Media Marketing
4 Benefits of Social Media Marketing Do you want to increase your online exposure for your business and increase traffic…
10 Interesting Websites You Probably Haven’t Heard Of
10 Interesting Websites You Probably Haven’t Heard Of In the last 10 weeks, we’ve presented a cool website that we…
